| 异形陈列是门艺术活 |
| 添加时间：2017/9/8 16:27:09 浏览次数： |
| (1)增强视觉冲击。 (1) enhancing the visual impact. 有些在日常生活中经常遇到的小件商品在陈列时一般不会引起人们的注意，用一些夸张的表现手法--异形陈列，可以增强这些商品陈列时的视觉效果。 Some often encountered in daily life of small commodities generally does not cause people's attention, when displayed with some exaggerated expression, special-shaped display, can enhance the visual effect of these goods for display. 2)示范商品优越。 (2) demonstration goods are superior. 某此商品如衣料等只需随意悬挂就可展示其外观的美，但如果让顾客对其牢度有深刻的印象，则需通过其他方法如在悬挂的衣料上放置重物等。 A this goods such as cloth just random suspension can show the beauty of its appearance, but if let customers have a deep impression on its fastness, need to through other ways such as placing heavy objects in the dress material of suspension. (3)紧抓顾客心理。 (3) grasping the customer's psychology. 在许多情况下，顾客最关心的并非是商品的价格，而是其内在的品质。 In many cases, the customer's most concern is not the price of a commodity, but its intrinsic quality. (4)陈列体现系列。 (4) display the series. 每一类商品都有其不同的特征。表现商品特征的一个有效方法，就是将同类商品按不同方式集中组合起来，构成较完善的几何图案。不同的商品系列还可用不同的底板作陪衬以强化美感效果。 Each category has its own characteristics. An effective way to show the characteristics of a commodity is to combine the same kind of goods in different ways, and form a more perfect geometric pattern. Different product lines can also be used as a foil to reinforce the aesthetic effect. (5)展示突出重点。 (5) highlight the important points. 在同一类商品中也许有几件较有特色的商品，为了突出展示这些商品，最好采用梯形展台，梯形展台上分多层陈列大小不同的盘子，背面用色彩相配的图案作底衬，并配以聚光灯照明，起到非常鲜明的效果。 In the same class of goods may have a few more distinctive commodity, in order to highlight these goods, had better use trapezoid, trapezoid booth display points multilayer plates of different size, use the matching color pattern on the back as a bottom line, and with the spot light, play a very distinct effect. (6)兼顾商品实用。 (6) consideration of the practical application of goods. |
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